Penguin Books

Penguin Group and Lantern publishing were looking for a digital partner to support the App development of 3 universal iOS applications, for 3 of their high profile celebrity Chef authors, to be downloaded on iPhone, iPad, and iPod Touch devices.

Subsequent to the first project and its success, Penguin called for the development of a further two projects, appointing Gomeeki with the task of creating the perfect digital complement to Zoe Fosters’ beauty bible, ‘Amazing Face’ and David Gillespie’s ‘Sweet Poison’.

The Gary & George, Maggie Beer and Kylie Kwong apps for iPad and iPhone were developed in collaboration with Penguins in-house design and creative team to provide an easy-to-use restaurateurs guide to a feast of classic recipes with detailed instructions, gorgeous colour photography and exclusive how-to videos. The apps also enabled social media sharing and the creation of instant shopping lists.

Zoe Fosters ‘Amazing Face’ App incorporates the same step-by-step instructions, stunning photography, shopping lists, social media sharing and exclusive how-to beauty videos. Gomeeki also utilised the devices camera functionality to allow users to store photos and notes about their favourite products and use the front-facing camera as a mirror when mastering new makeup looks.

Better user experience equals better business

These stunning looking applications are a favourite of Apple’s editorial team, with each of the app’s being ‘Apple Featured App’s’ on various occasions, and reaching the ‘Most Downloaded Paid Food Apps’ in the App store.

Beyond this, ‘The Best of Kylie Kwong’ for iPad app has also been announced as on of Apple’s ‘Best of 2013’.